Tuesday 08 March, 2022

Green Planet AR Experience


The sense of discovery, adventure and learning demonstration is the big takeaway from the Green Planet AR experience. Merging creative disciplines and fields for a better immersive experience. The narration given by the iconic voice of Sir David Attenborough serves to be the encyclopedic voice of knowledge to the experience, there is little need in […]


The sense of discovery, adventure and learning demonstration is the big takeaway from the Green Planet AR experience. Merging creative disciplines and fields for a better immersive experience.

The narration given by the iconic voice of Sir David Attenborough serves to be the encyclopedic voice of knowledge to the experience, there is little need in fact checking anything Mr Attenborough voices. The narration is well written, well executed, clear and informative.

The experience could go even further transporting the user into the environment the AR provides, extra elements would enhance the users experience. Atmospheric smells and more sounds attributed to the AR environment on screen at key points on the tour. Weather elements; wind, heat, very light spray, immersive 3d sound at a climactic point such as the volcanic demonstration.

The AR became glitchy at times, spending a little too long activating some graphic information stories. One users stopped working altogether and had to be reset. Seamless and realistic graphics/animations seem a while off, though possibilities are intriguing.

There is no substitution for the natural world, it would be unimaginable for the option of a real world experience to be unavailable. As wonderful as it is to be transported into a place thousands of miles away through digital images, until an enhanced experience is executed by looking by beyond the sound and the visual we remain entwined in a much lesser experience. You are still walking around with a computer in hand. The AR activation is good, but could easily have been replaced by QR codes and pre-recorded footage or animated information. (Shock horror, for those behind the scenes in the know. - Blasphemy!)

Perhaps we need more development in bandwidth to really make strides and see the tech work at its optimum and un-wrinkle.

Learning via AR or VR continues to be demonstrated in this experience successfully, even if still expensive to execute at this time for the return. Interactive learning options are expanding and future offerings are on an upward trajectory.

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